{"id":2258,"date":"2026-09-23T10:01:17","date_gmt":"2026-09-23T13:01:17","guid":{"rendered":"https:\/\/ericsantos.com.br\/?p=2258"},"modified":"2026-09-23T10:01:17","modified_gmt":"2026-09-23T13:01:17","slug":"organize-o-pensamento-antes-de-falar","status":"publish","type":"post","link":"https:\/\/ericsantos.com.br\/eng\/organize-o-pensamento-antes-de-falar\/","title":{"rendered":"Organize your thoughts before speaking."},"content":{"rendered":"<p><iframe title=\"Organize your thoughts before speaking.\" width=\"563\" height=\"1000\" src=\"https:\/\/www.youtube.com\/embed\/Yhmvxzh_iMQ?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe><\/p>\n<p class=\"p1\"><b>Here&#039;s a golden tip to help you organize your thoughts before speaking.<\/b><\/p>\n<p class=\"p1\"><b>It comes from the world of voice acting and can be summed up in just three words:<\/b><\/p>\n<p class=\"p1\"><b>Context.<br \/>\nMain idea.<br \/>\nDirection.<\/b><\/p>\n<p class=\"p1\"><b>Before turning on the microphone, a speaker needs to understand the message&#039;s path.<\/b><\/p>\n<p class=\"p1\"><b>Where does she come from?<\/b><\/p>\n<p class=\"p1\"><b>What information needs to be highlighted?<\/b><\/p>\n<p class=\"p1\"><b>And where should she lead the listener?<\/b><\/p>\n<p class=\"p1\"><b>You can do the same thing before an important meeting, presentation, or conversation.<\/b><\/p>\n<p class=\"p1\"><b>First: context.<\/b><\/p>\n<p class=\"p1\"><b>That&#039;s the minimum the other person needs to know to understand the situation.<\/b><\/p>\n<p class=\"p1\"><b>Next: main idea.<\/b><\/p>\n<p class=\"p1\"><b>It is that which cannot get lost amidst the details.<\/b><\/p>\n<p class=\"p1\"><b>And lastly: direction.<\/b><\/p>\n<p class=\"p1\"><b>This is what you expect to happen after you speak.<\/b><\/p>\n<p class=\"p1\"><b>For example, in a work meeting.<\/b><\/p>\n<p class=\"p1\"><b>Context:<\/b><\/p>\n<p class=\"p1\"><b>\u201c&quot;We received the data two days late, and some information still needs to be reviewed.&quot;\u201d<\/b><\/p>\n<p class=\"p1\"><b>Main idea:<\/b><\/p>\n<p class=\"p1\"><b>\u201c&quot;The report will not be ready by the scheduled date.&quot;\u201d<\/b><\/p>\n<p class=\"p1\"><b>Direction:<\/b><\/p>\n<p class=\"p1\"><b>\u201c&quot;My proposal is to deliver a preliminary version tomorrow and the complete version on Friday.&quot;\u201d<\/b><\/p>\n<p class=\"p1\"><b>Another example, in a personal conversation.<\/b><\/p>\n<p class=\"p1\"><b>Context:<\/b><\/p>\n<p class=\"p1\"><b>\u201c&quot;Yesterday you scheduled...&quot;<span class=\"Apple-converted-space\">\u00a0 <\/span>&quot;I made commitments without knowing if I could.&quot;\u201d<\/b><\/p>\n<p class=\"p1\"><b>Main idea:<\/b><\/p>\n<p class=\"p1\"><b>\u201c&quot;That messed up my plans. I had already made other arrangements.&quot;\u201d<\/b><\/p>\n<p class=\"p1\"><b>Direction:<\/b><\/p>\n<p class=\"p1\"><b>\u201c&quot;Next time, I&#039;d like us to decide together before confirming.&quot;\u201d<\/b><\/p>\n<p class=\"p1\"><b>Did you notice?<\/b><\/p>\n<p class=\"p1\"><b>You know where to start, what needs to be clear, and where you want to go.<\/b><\/p>\n<p class=\"p1\"><b>When thought finds this path, speech becomes much more objective and easier to follow.<\/b><\/p>\n<p class=\"p1\"><b>Before your next important conversation, open your notepad and write just three lines:<\/b><\/p>\n<p class=\"p1\"><b>Context.<\/b><\/p>\n<p class=\"p1\"><b>Main idea.<\/b><\/p>\n<p class=\"p1\"><b>Direction.<\/b><\/p>","protected":false},"excerpt":{"rendered":"<p>Dica de ouro pra voc\u00ea organizar o pensamento antes de falar. Ela vem do universo da locu\u00e7\u00e3o e cabe em apenas tr\u00eas palavras: Contexto. Ideia principal. Dire\u00e7\u00e3o. Antes de abrir o microfone, um locutor precisa compreender o caminho da mensagem. De onde ela parte? Qual informa\u00e7\u00e3o precisa ganhar destaque? E para onde ela deve conduzir [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":2259,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"footnotes":""},"categories":[1],"tags":[],"class_list":["post-2258","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-uncategorized"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.5 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Organize o pensamento antes de falar - Eric Santos<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/ericsantos.com.br\/eng\/organize-o-pensamento-antes-de-falar\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Organize o pensamento antes de falar - Eric Santos\" \/>\n<meta property=\"og:description\" content=\"Dica de ouro pra voc\u00ea organizar o pensamento antes de falar. Ela vem do universo da locu\u00e7\u00e3o e cabe em apenas tr\u00eas palavras: Contexto. Ideia principal. Dire\u00e7\u00e3o. Antes de abrir o microfone, um locutor precisa compreender o caminho da mensagem. De onde ela parte? Qual informa\u00e7\u00e3o precisa ganhar destaque? E para onde ela deve conduzir [&hellip;]\" \/>\n<meta property=\"og:url\" content=\"https:\/\/ericsantos.com.br\/eng\/organize-o-pensamento-antes-de-falar\/\" \/>\n<meta property=\"og:site_name\" content=\"Eric Santos\" \/>\n<meta property=\"article:published_time\" content=\"2026-09-23T13:01:17+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/ericsantos.com.br\/wp-content\/uploads\/2026\/09\/REEL-14-CONTEXTO-MINIATURA.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1080\" \/>\n\t<meta property=\"og:image:height\" content=\"1920\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Eric Santos\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Eric Santos\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/ericsantos.com.br\\\/organize-o-pensamento-antes-de-falar\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/ericsantos.com.br\\\/organize-o-pensamento-antes-de-falar\\\/\"},\"author\":{\"name\":\"Eric Santos\",\"@id\":\"https:\\\/\\\/ericsantos.com.br\\\/#\\\/schema\\\/person\\\/f86bdaec97c0c8eb422a32d9934c65ff\"},\"headline\":\"Organize o pensamento antes de falar\",\"datePublished\":\"2026-09-23T13:01:17+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/ericsantos.com.br\\\/organize-o-pensamento-antes-de-falar\\\/\"},\"wordCount\":287,\"commentCount\":0,\"publisher\":{\"@id\":\"https:\\\/\\\/ericsantos.com.br\\\/#\\\/schema\\\/person\\\/f86bdaec97c0c8eb422a32d9934c65ff\"},\"image\":{\"@id\":\"https:\\\/\\\/ericsantos.com.br\\\/organize-o-pensamento-antes-de-falar\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/ericsantos.com.br\\\/wp-content\\\/uploads\\\/2026\\\/09\\\/REEL-14-CONTEXTO-MINIATURA.jpg\",\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\\\/\\\/ericsantos.com.br\\\/organize-o-pensamento-antes-de-falar\\\/#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/ericsantos.com.br\\\/organize-o-pensamento-antes-de-falar\\\/\",\"url\":\"https:\\\/\\\/ericsantos.com.br\\\/organize-o-pensamento-antes-de-falar\\\/\",\"name\":\"Organize o pensamento antes de falar - Eric Santos\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/ericsantos.com.br\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/ericsantos.com.br\\\/organize-o-pensamento-antes-de-falar\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/ericsantos.com.br\\\/organize-o-pensamento-antes-de-falar\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/ericsantos.com.br\\\/wp-content\\\/uploads\\\/2026\\\/09\\\/REEL-14-CONTEXTO-MINIATURA.jpg\",\"datePublished\":\"2026-09-23T13:01:17+00:00\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/ericsantos.com.br\\\/organize-o-pensamento-antes-de-falar\\\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/ericsantos.com.br\\\/organize-o-pensamento-antes-de-falar\\\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/ericsantos.com.br\\\/organize-o-pensamento-antes-de-falar\\\/#primaryimage\",\"url\":\"https:\\\/\\\/ericsantos.com.br\\\/wp-content\\\/uploads\\\/2026\\\/09\\\/REEL-14-CONTEXTO-MINIATURA.jpg\",\"contentUrl\":\"https:\\\/\\\/ericsantos.com.br\\\/wp-content\\\/uploads\\\/2026\\\/09\\\/REEL-14-CONTEXTO-MINIATURA.jpg\",\"width\":1080,\"height\":1920},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/ericsantos.com.br\\\/organize-o-pensamento-antes-de-falar\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\\\/\\\/ericsantos.com.br\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Organize o pensamento antes de falar\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/ericsantos.com.br\\\/#website\",\"url\":\"https:\\\/\\\/ericsantos.com.br\\\/\",\"name\":\"Eric Santos\",\"description\":\"Locu\u00e7\u00e3o publicit\u00e1ria, v\u00eddeos corporativos, comunica\u00e7\u00e3o institucional, document\u00e1rios, chamadas de r\u00e1dio e TV\",\"publisher\":{\"@id\":\"https:\\\/\\\/ericsantos.com.br\\\/#\\\/schema\\\/person\\\/f86bdaec97c0c8eb422a32d9934c65ff\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/ericsantos.com.br\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"},{\"@type\":[\"Person\",\"Organization\"],\"@id\":\"https:\\\/\\\/ericsantos.com.br\\\/#\\\/schema\\\/person\\\/f86bdaec97c0c8eb422a32d9934c65ff\",\"name\":\"Eric Santos\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/ericsantos.com.br\\\/wp-content\\\/uploads\\\/2023\\\/06\\\/logo.png\",\"url\":\"https:\\\/\\\/ericsantos.com.br\\\/wp-content\\\/uploads\\\/2023\\\/06\\\/logo.png\",\"contentUrl\":\"https:\\\/\\\/ericsantos.com.br\\\/wp-content\\\/uploads\\\/2023\\\/06\\\/logo.png\",\"width\":512,\"height\":512,\"caption\":\"Eric Santos\"},\"logo\":{\"@id\":\"https:\\\/\\\/ericsantos.com.br\\\/wp-content\\\/uploads\\\/2023\\\/06\\\/logo.png\"}}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Organize your thoughts before speaking - Eric Santos","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/ericsantos.com.br\/eng\/organize-o-pensamento-antes-de-falar\/","og_locale":"en_US","og_type":"article","og_title":"Organize o pensamento antes de falar - Eric Santos","og_description":"Dica de ouro pra voc\u00ea organizar o pensamento antes de falar. Ela vem do universo da locu\u00e7\u00e3o e cabe em apenas tr\u00eas palavras: Contexto. Ideia principal. Dire\u00e7\u00e3o. Antes de abrir o microfone, um locutor precisa compreender o caminho da mensagem. De onde ela parte? Qual informa\u00e7\u00e3o precisa ganhar destaque? E para onde ela deve conduzir [&hellip;]","og_url":"https:\/\/ericsantos.com.br\/eng\/organize-o-pensamento-antes-de-falar\/","og_site_name":"Eric Santos","article_published_time":"2026-09-23T13:01:17+00:00","og_image":[{"width":1080,"height":1920,"url":"https:\/\/ericsantos.com.br\/wp-content\/uploads\/2026\/09\/REEL-14-CONTEXTO-MINIATURA.jpg","type":"image\/jpeg"}],"author":"Eric Santos","twitter_card":"summary_large_image","twitter_misc":{"Written by":"Eric Santos","Est. reading time":"2 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/ericsantos.com.br\/organize-o-pensamento-antes-de-falar\/#article","isPartOf":{"@id":"https:\/\/ericsantos.com.br\/organize-o-pensamento-antes-de-falar\/"},"author":{"name":"Eric Santos","@id":"https:\/\/ericsantos.com.br\/#\/schema\/person\/f86bdaec97c0c8eb422a32d9934c65ff"},"headline":"Organize o pensamento antes de falar","datePublished":"2026-09-23T13:01:17+00:00","mainEntityOfPage":{"@id":"https:\/\/ericsantos.com.br\/organize-o-pensamento-antes-de-falar\/"},"wordCount":287,"commentCount":0,"publisher":{"@id":"https:\/\/ericsantos.com.br\/#\/schema\/person\/f86bdaec97c0c8eb422a32d9934c65ff"},"image":{"@id":"https:\/\/ericsantos.com.br\/organize-o-pensamento-antes-de-falar\/#primaryimage"},"thumbnailUrl":"https:\/\/ericsantos.com.br\/wp-content\/uploads\/2026\/09\/REEL-14-CONTEXTO-MINIATURA.jpg","inLanguage":"en-US","potentialAction":[{"@type":"CommentAction","name":"Comment","target":["https:\/\/ericsantos.com.br\/organize-o-pensamento-antes-de-falar\/#respond"]}]},{"@type":"WebPage","@id":"https:\/\/ericsantos.com.br\/organize-o-pensamento-antes-de-falar\/","url":"https:\/\/ericsantos.com.br\/organize-o-pensamento-antes-de-falar\/","name":"Organize your thoughts before speaking - Eric Santos","isPartOf":{"@id":"https:\/\/ericsantos.com.br\/#website"},"primaryImageOfPage":{"@id":"https:\/\/ericsantos.com.br\/organize-o-pensamento-antes-de-falar\/#primaryimage"},"image":{"@id":"https:\/\/ericsantos.com.br\/organize-o-pensamento-antes-de-falar\/#primaryimage"},"thumbnailUrl":"https:\/\/ericsantos.com.br\/wp-content\/uploads\/2026\/09\/REEL-14-CONTEXTO-MINIATURA.jpg","datePublished":"2026-09-23T13:01:17+00:00","breadcrumb":{"@id":"https:\/\/ericsantos.com.br\/organize-o-pensamento-antes-de-falar\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/ericsantos.com.br\/organize-o-pensamento-antes-de-falar\/"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/ericsantos.com.br\/organize-o-pensamento-antes-de-falar\/#primaryimage","url":"https:\/\/ericsantos.com.br\/wp-content\/uploads\/2026\/09\/REEL-14-CONTEXTO-MINIATURA.jpg","contentUrl":"https:\/\/ericsantos.com.br\/wp-content\/uploads\/2026\/09\/REEL-14-CONTEXTO-MINIATURA.jpg","width":1080,"height":1920},{"@type":"BreadcrumbList","@id":"https:\/\/ericsantos.com.br\/organize-o-pensamento-antes-de-falar\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/ericsantos.com.br\/"},{"@type":"ListItem","position":2,"name":"Organize o pensamento antes de falar"}]},{"@type":"WebSite","@id":"https:\/\/ericsantos.com.br\/#website","url":"https:\/\/ericsantos.com.br\/","name":"Eric Santos","description":"Voice-over work, corporate videos, institutional communication, documentaries, radio and TV spots.","publisher":{"@id":"https:\/\/ericsantos.com.br\/#\/schema\/person\/f86bdaec97c0c8eb422a32d9934c65ff"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/ericsantos.com.br\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":["Person","Organization"],"@id":"https:\/\/ericsantos.com.br\/#\/schema\/person\/f86bdaec97c0c8eb422a32d9934c65ff","name":"Eric Santos","image":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/ericsantos.com.br\/wp-content\/uploads\/2023\/06\/logo.png","url":"https:\/\/ericsantos.com.br\/wp-content\/uploads\/2023\/06\/logo.png","contentUrl":"https:\/\/ericsantos.com.br\/wp-content\/uploads\/2023\/06\/logo.png","width":512,"height":512,"caption":"Eric Santos"},"logo":{"@id":"https:\/\/ericsantos.com.br\/wp-content\/uploads\/2023\/06\/logo.png"}}]}},"_links":{"self":[{"href":"https:\/\/ericsantos.com.br\/eng\/wp-json\/wp\/v2\/posts\/2258","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/ericsantos.com.br\/eng\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/ericsantos.com.br\/eng\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/ericsantos.com.br\/eng\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/ericsantos.com.br\/eng\/wp-json\/wp\/v2\/comments?post=2258"}],"version-history":[{"count":1,"href":"https:\/\/ericsantos.com.br\/eng\/wp-json\/wp\/v2\/posts\/2258\/revisions"}],"predecessor-version":[{"id":2260,"href":"https:\/\/ericsantos.com.br\/eng\/wp-json\/wp\/v2\/posts\/2258\/revisions\/2260"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/ericsantos.com.br\/eng\/wp-json\/wp\/v2\/media\/2259"}],"wp:attachment":[{"href":"https:\/\/ericsantos.com.br\/eng\/wp-json\/wp\/v2\/media?parent=2258"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/ericsantos.com.br\/eng\/wp-json\/wp\/v2\/categories?post=2258"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/ericsantos.com.br\/eng\/wp-json\/wp\/v2\/tags?post=2258"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}